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Site Enrique Jackson Web

is inevitable. Accurate to refer. He was even awarded. The website of Henry Jackson was the best of the candidates who sought the nomination of their respective political parties in 2005.

Remember: this website received the user with a video associated with spots at that time were broadcast on television.

now, enriquejackson.org.mx site has been supplanted. Instead, a structure churlish. Unfinished. Unseaworthy.

Compare the two experiences is inevitable.

two years ago, without privileging the cult image, the page had well-chosen photographs of Jackson, who was accompanied by a biographical sketch. Not today.

P. eg., the downloads suggested the visitor download a wallpaper. The image turns out to be not the potential leader of a political institution, the PRI, but a broker with the intention of "winning" on a deplorable landscape as a backdrop. Stresses

a tab on the left side: My commitment. There are such. Perhaps some phrases captured speeches. "Just a decalogue? Even that. Ideas without rhyme or reason.

Anor in 2005, Henry Jackson assumed commitments, defying challenges, 10 at least, in a terse text, but attractive. In 2007, it seems that shuns.

absences persist. One more. Null's commitment to transparency. Leverage the Internet by way of a glass case, generate feelings and invite other contenders to take similar steps.

In contrast, presence unnecessary. Wasted space. An example: on the call option. A link would suffice.

Enriquejackson.org.mx efficient vehicles devoid of interaction. Just a forum. Feeble attempt: there are no dates, times, and topics for discussion.

Jackson's speech focuses on youth. Ignores the item page. Generating devices lacks youth political participation. A blog would help.

The press room, a disaster. Impossible to know the agenda of Jackson. Let alone see, hear or read their interviews, notes, comments and speeches. This

the picture. The solution: redesign. Or liquidated.

From Beatriz Paredes page, or speak. Still holds he used as a candidate for head of government of the Federal District.

Traditional Jamaican Dress

The image of politicians

a politician's image is sculpted. The goal: to position it. How: Based on the needs of the electoral market. The tools: surveys and focus groups. The result: an ideal candidate profile.

The image of public figures is merely the perception of them have. In other words, the view is formed from the first impression. A positive or negative opinion. There is no room for nuance.

In modern politics tends toward a form without neglecting the background. The speech matter, the image is imposed. Cleanliness, sobriety and empathy around the political campaign and the ruler in the exercise of power.

According to the expert in political marketing Gisela Rubach, there are only five seconds to generate in the electorate a positive first impression. If so, sensing devices are opened in the minds of potential voters, making the candidate's message is received.

Campaigning hardly get a second chance: the first impression is vital. *********



For further information, an interview with Gisela Rubach: here.